Digital Marketing Startegist

Doheney Services

Lagos, Nigeria

Full time

Jul 29

Responsibilities

Strategy Development

a.      Create integrated and cost-effective digital strategies for email marketing, social media, YouTube.

b.     Evaluate and implement improvements on digital strategy.

c.      Map out how digital assets will be optimized for business results.

Research, Reporting & Analytics

a.      Map out how digital assets will be optimized for business results.

b.     Monitor and Optimise SEO to forecast trends

c.      Analyse and report on digital campaigns.

d.     Analyse customer and user data.

e.     Create an engagement team to connect online audiences during service days

f.       Recruit volunteers for the communications team

Content Creation

a.      Create and curate shareable content to grow brand influence and awareness

b.     Develop content calendars to drive followership and community engagement on the allocated platform

Email marketing

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